Baked Artisan Goods will be celebrating three years in business in January and is getting a head start on the party by opening its new store front this Saturday, Dec. 7, as part of the Sipping Under the Stars event in Downtown Brownwood.
“This was the end goal, the dream from the beginning,” said owner Rebecca Morelock. “It’s going to make a big difference in our production and now we’ll have the ability to have people come in and sit down. Eventually we want to do lunch and some day I’d like to do beer and wine. But this will be better for our customers because previously we didn’t have anywhere for them to sit but outside.”
Located at 305 Fisk, Baked Artisan Goods originated as an in-home micro-bakery that grew to a brick and mortar location with ties to her in-laws, all with the purpose of providing the community with high quality, hand crafted baked artisan goods.
“It’s going great,” Morelock said of the first three years. “It’s slowed down some, but the economy is slowing down everyone a little bit. We’re still just trying to make the best product and give Brownwood something they’ve never had. Now we’re able to do more since we have all this space, and I can expand my classes more.”
Morelock offers classes in the “slower seasons,” with instruction on everything from pretzels to s’mores, cookies to scones, eclairs to cream puffs, fillings to icings, and regular artisan bread classes as well. When classes are available, they will be posted on the Baked Artisan Goods website and Facebook page.
The store front is expected to seat 30 to 35 people and will feature pastries made from croissant dough, danishes, cruffins, chocolate croissants, sourdough brownies, artisan sourdough breads, cookie, scones, big cinnamon rolls, and breakfast sandwiches made on sourdough bagels and biscuits.
“You can build your own breakfast sandwich and we have lots of options,” Morelock said. “If you’ve never had a real croissant baked that day, you have to come and try one. Our croissants take about four days and everything we make is handmade in house.”
Regarding the feel and vibe of the store front, Morelock said, “I would definitely say I’m a maximumalist, I like all the things and the creativeness of bringing it all together. When I go somewhere I want to be able to see something around me. I want it to feel cozy where people can come and hang out. I’ll have an espresso bar eventually so they can drink coffee and have food. I wouldn’t mind if Howard Payne kids came and did homework here. I like the eclecticness of antique vintage paintings, leather and industrial all brought together.”
Regarding the future of Baked Artisan Goods, Morelock said, “Eventually I want to have beer and wine and be open for lunch, and we plan to start opening for lunch after the new year. Then some day I want to be open on Friday evenings with appetizers. But I don’t have plans to expand or open other places.”
For more information about Baked Artisan Goods, call (325) 998-2600, email [email protected] or visit the website baked-artisan-goods.square.site